22 Things from Goop's $101,723.53 Valentine's Day Gift Guide We'd Buy

G. Label by Goop

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Goop’s 2025 Valentine's Day Gift Guide, curated by Gwyneth Paltrow, is packed with lavish and one-of-a-kind finds, with a total cost of $101,723.53—yes, you read that right. I went through every single item, did the math, and while there are certainly some show-stopping splurges like a $21,000 bangle, a $7,999 infrared sauna, and a $1,395 turntable, don’t let those big-ticket items fool you.

There are also plenty of surprisingly affordable gems that give you all the Goop vibes without draining your bank account for Valentine's Day. Whether you're treating yourself or looking for the perfect gift for someone special, Goop’s guide has a range of options that feel luxurious yet practical.  

From wellness essentials to chic beauty picks, there are plenty of budget-friendly choices that will make you or a loved one feel pampered.  

So, if you’re dreaming of that Goop experience this Valentine’s Day, check out these 22 fabulous finds that are special, practical, and, most importantly, actually affordable.

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What Is Goop?

Goop is a modern lifestyle brand founded by Gwyneth Paltrow in 2008. Originally launched as a weekly email newsletter, Goop has evolved into a wellness and lifestyle empire offering curated products, content, and advice on topics like beauty, fashion, wellness, and travel.

The brand is known for promoting a holistic approach to health, featuring wellness tips, clean beauty products, luxury fashion, and unconventional wellness treatments.

Goop also sells its own line of skincare, supplements, and fashion items. The brand has garnered attention for its high-end, sometimes controversial, product recommendations.

Introduction to Goop's Valentine's Day Gift Guide

Goop’s Valentine's Day Gift Guide offers a curated selection that stands out for its focus on luxury, exclusivity, and uniqueness. Gwyneth Paltrow and the Goop team carefully selects each item to ensure it reflects a high standard of quality and distinctiveness, making it perfect for those who want to give a memorable gift.

The curation process is centered around providing unique options that elevate the holiday, allowing you to show love and appreciation with something truly special. Luxury gifts, in particular, add an extra layer of thoughtfulness, creating a lasting impression that’s both meaningful and extravagant.

Whether it’s a one-of-a-kind item or a carefully crafted luxury find, Goop’s selection underscores the importance of selecting gifts that go beyond the ordinary, making Valentine’s Day unforgettable.

Where to Shop Goop Valentine's Day Gift Guide Products

You can shop Goop gift guide picks directly on the Goop website, where you'll find the full collection of curated gift picks. Many of the featured items are also available at additional authorized retailers, including brand websites, Sephora, Amazon, and Nordstrom. Shopping through these retailers gives you more options and availability, making it easy to find and purchase Goop’s luxury, wellness, beauty, and lifestyle products for Valentine's Day. 

Choosing the Perfect Gift for Your Partner

Selecting the perfect Valentine’s Day gift for your partner from Goop’s guide is made easy with their carefully curated selection of luxury and thoughtful items, many of which are affordably priced under $30. When choosing a luxury gift, consider your partner's personal tastes and interests to capture the essence of romance. Goop offers a variety of wellness and self-care products that cater to different preferences, from skincare sets to accessories.

The key is to find a gift that aligns with your partner’s unique style while showing your love and appreciation. Goop’s guide simplifies the process by offering a range of high-quality, budget-friendly options, making it easier to pick the perfect romantic gift.

Whether it's a pampering product or a meaningful accessory, Goop’s collection helps ensure you find something personal and special, creating a memorable moment of romance without exceeding your budget.

Are There Any Affordable Items in the Goop Valentine's Day Gift Guide?

Yes, there are affordable items in the 2025 Goop Valentine's Day Gift Guide, with options starting as low as $19. For example, the Saie Dew Blush is available for just $25, offering a luxurious beauty option at a budget-friendly price. Additionally, the Tata Harper 5-Minute Facial Set is also priced at $25, making it an ideal gift for those seeking a high-quality, skincare indulgence without breaking the bank.

These affordable finds from Goop allow you to give thoughtful and luxurious gifts without exceeding your budget.

Top Luxury Gifts for Romantic Partners

Goop’s Valentine's Day Gift Guide features some of the most luxurious gifts perfect for showing love and affection to a romantic partner. Among the top picks is the G. Label by Goop Dixon Floating-Diamond Bangle, priced at $4,800, offering a stunning and timeless piece of jewelry that’s sure to impress.

Another standout is the Higherdose 2-Person Full-Spectrum Infrared Sauna, available for $7,999, ideal for couples seeking relaxation and wellness together. These gifts cater to various tastes, with options ranging from elegant, high-end jewelry to wellness-focused experiences. Goop’s luxury gift selection emphasizes the emotional and sentimental value of giving a gift that symbolizes commitment and love.

Whether it’s a unique spa experience or a beautiful piece of jewelry, these items are perfect for creating lasting memories and making this Valentine’s Day truly special. With a variety of options, Goop’s luxury gifts cater to different preferences, ensuring every partner feels loved and appreciated. 

Last-Minute Valentine's Day Shopping Tips

If you’re doing last-minute Valentine’s Day shopping, Goop has you covered with a variety of options to help you find the perfect gift quickly and efficiently. Many of Goop’s Valentine’s Day picks are available on Amazon, making it easy to get high-quality, thoughtful gifts delivered fast—perfect for those pressed for time. Additionally, some Goop picks are available at retailers where you can buy online and pick up in-store, like Sephora, allowing you to grab a beautiful gift in a pinch.

For last-minute shoppers, Goop also offers expedited shipping options to ensure your gift arrives on time. With helpful gift recommendations and a diverse range of products, from luxury beauty items to unique self-care essentials, Goop makes it easy to find something special even when time is running out. Whether you’re shopping from home or in-store, these tips and services will help you quickly secure the perfect gift for your loved one.

When Is Valentine's Day 2025?

Valentine's Day 2025 will be celebrated on Friday, February 14th. This annual holiday is dedicated to celebrating love and affection between partners, friends, and family. It's a popular occasion for giving gifts, sending flowers, and sharing special moments with loved ones. Make sure to plan ahead to find the perfect gifts and celebrate this meaningful day!

How We Choose

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.